Willow Sound System

Why you should always put a coin in the freezer before you leave home

Jonathan "Dreamer" Garcia Finesses his Dolby Atmos Mixes With NUGEN Audio

Brand’s Halo Upmix and Halo Vision Plug-ins Spark Creativity and Enhance Workflow for Immersive Audio Projects<br>NEW YORK, JUNE 12, 2023 ― Looking to elevate his craft and passion, Tracking and Mixing Engineer Jonathan “Dreamer” Garcia recently decided to focus primarily on immersive audio, with a

These people make a living with bizarre repetitive YouTube videos that give users 'pins and needles'

Inside the bizarre YouTube subculture of Autonomous Sensory Meridian Response (ASMR) videos to help people relax.

How To Start An Equipment Rental Business

How to start an equipment rental business. Establish the business, choose a name, develop a plan, seek insurance, and run the business.

Rental Equipment Ideas for Your Upcoming Barbecue Event

If you have an upcoming barbecue event, then you need the right rental equipment to make it a success.

Four Common Equipment Rental Mistakes Managers Make

Managers frequently make crucial mistakes in a number of areas related to the equipment rental process that can lead to lower productivity, increased costs, etc.

A Few Things You Should Know about Lawn Mowing Equipment Rentals

When considering lawn mowing equipment rentals, you first need to establish what your needs are for the area to be mowed.

Video Equipment Required to Start a YouTube Channel

When discussing the video equipment required to start a YouTube channel, you'll need to consider both audio and video production needs.

The Rental House Rules: How to Get the Most of Your Equipment Rental House

There’s a hack that allows your film to boast the latest cameras, lenses, grip, lighting and sound gear. It’s called the rental house.

Should You Go Into Debt to Purchase Photo and Video Equipment?

It's not exactly a secret that photography and videography equipment can be expensive — like "you can live with only one kidney, right?" expensive. And so, when it comes time to purchase that five-figure camera, you may have to make some difficult decisions, including possibly going into debt to be able to afford it. But is that the right decision? This helpful video gives you some questions to ask yourself before you commit to living life in the red.

Do it Yourself Video Equipment

If you're the kind of shooter that always wants the latest and greatest tools, but have more time than money, don't worry; we've got your back. In this

FREE Infographic: Equipment: Rent or Buy?

Why Excellent Creative Execution in Visuals & Sound Is Prime for Brand-Building

"The sonic brand strategy not only has to accurately signal the brand to its audience but it also needs to underscore and elevate the story of the campaign in an emotional way."

Why RSX’s Phono and Power Cables Will Transform Your Sound System

How to make your audio system sound (much) better.

Hearing Where the Eyes See: Children Use an Irrelevant Visual Cue When Localizing Sounds

To reduce sensory uncertainty, humans combine cues from multiple senses. However, in everyday life, many co‐occurring cues are irrelevant to the task at hand. How do humans know which cues to ignore? And...

Audio Acrobatics or Just Trampoline Sound?

I enjoyed the sound of all the divisional and series playoffs, but a smooth-balanced soundscape is easily just as entertaining without any trampoline sound dynamics

The Acoustics of How a Computer Hears Sound

The process of getting sound into and out of the computer is totally dependent on the science of sound, which we call acoustics.

What old English perhaps sounded like

Where do tubes sound their best?

If you're going to have vacuum tubes in your audio equipment, where's the best place for them? In the power amp or preamp? The phono stage? This often asked question has a lot of people wondering.